Why MoveOn Matters
Monday, April 21st, 2008My fellow blogger David All at Tech Republican has the first of a series of posts about why the left is beating the right online. He offers some words of wisdom that conservative bloggers and activists should take to heart.
MoveOn has always been an organic effort which focuses on member initiatives. They branded MoveOn from the beginning as an inclusive, member-driven community of grassroots activists coordinated by a nimble team instead of being a staff-heavy, top-down operation. That’s important.
This is also the kind of thing that the Ron Paul and Barack Obama campaigns have mastered. Both of their campaigns have been organic, truly grassroots efforts. Then, there is this:
Their emails and online campaigns are thoughtful, interesting, and effective even to the outside observer like TechRepublican. Yeah, this point seems obvious, but it’s not obvious to everyone given the fact that I’m constantly barraged by email newsletters on a Friday at 7 PM that I never read.
David has a good point here, as well. Interesting and compelling content is a must. Admittedly, our side could be a lot better at this. Read the rest of this interesting post here.
